The production company is based in london, therefore we decided that we would include iconic landmarks in the logo. Charlie then thought a vista type view of London's iconic landmarks would be a good idea for a logo. Our first attempt can be seen here.
I changed the focus and sharpness of the skyline picture and moved the film name. The font was also changed, to a fine serif font. This adds a sense of professionalism.
For the final stage of development, i removed the blue backdrop and placed a slant on the company name. The logo fits the stereotype for an independent production company, as it is simplistic, yet effective.
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