Target Audience: Research

Our film fits the genre of british comedy, and has a certain aspect of romance. The film cannot be classed as a stereotypical rom-com, as it is similar to films such as: Run Fatboy Run and The Worlds End. A comedy, with a slight aspect of romance. 

To identify our target audience, we must research similar films target audience.

Run Fatboy Run

In regards to gender, the film was more popular with females in regards to score, however more males voted the film. Therefore, the male audience is predominant. In regards to age, 18-29 is by far the most popular age. In terms of specefic gender/age, male aged 18-29 was the most popular.

At Worlds End

Similar to the last film, the film was most popular with a male audience. In regards to age, again, the most voted age was 18-29. Finally, specifically age and gender, the most voted was male aged 18-29. 

Keeping Mum

The film, like the others, was most popular amongst the male audience. In terms of age, 18-29 is still the most prominent. However, other ages are also highly voted for. For example: both male and female aged 30-44 was a highly voted category, receiving over 6500 votes. Gender is also much closer for this film: Male 14736, Female 5076.

Love Actually

With a change of genre, you can see that the female vote has massively increased. Male is still the dominant vote, however i believe this is probably due to the votes being made online. The rom-com genre is more popular with female audiences, and mostly couples. The age is still the same, most popular amongst 18-29 year olds. Although, there were more votes for the older ages such as 30-44. 

Four Weddings and a Funeral

In regards to gender, the film was more popular with females in regards to score, however more males voted the film. Therefore, the male audience is predominant. In regards to age, 30-40 is the most popular age. This is the only change in regards to age.